Success Stories
$1.9B Exit
Market Research Collaborated with the corporate development team to analyze SaaS competition, supporting the strategic decision to accept a $1.9B cash acquisition from Salesforce. |
$1B Launch
Go-to-Market Strategy Collaborated with business unit executives to plan a new product launch and develop marketing collateral and sales tools, enabling $1 billion of cumulative revenue in 6 quarters. |
$50M Growth
Product Marketing Collaborated with marketing and sales executives, stakeholders, and agencies to plan and execute product marketing activities, growing SaaS revenue by $50M in 3 years. |
#1 Share
Competitive Intelligence Collaborated with senior managers and staff to design, develop, expand, and refresh competitive intelligence materials, maintaining top market share rankings for 10 years. |
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The 2026 Strategic Landscape™ for Enterprise AI Storage SystemsThis 70-page Strategic Landscape offers fact-based perspectives and industry-expert insights on storage systems for enterprise AI environments from DDN, Dell, Everpure (formerly Pure Storage), Hitachi Vantara, HPE, IBM, NetApp, VAST Data, and WEKA.
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What We Do
Market ResearchCompetitive Intelligence, Market Reports, and More
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Go-to-Market StrategyValue Propositions, Messaging, Positioning, and More
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Product MarketingLaunch Plans, Product Training, and More
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Marketing CollateralBrochures, Data Sheets, Presentations, and More
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Sales ToolsPlaybooks, Battle Cards, Sales Guides, and More
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Online ContentWhite Papers, eBooks, Buyer's Guides, and More
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Our Clients
